161 B-Roll Ideas

Get inspired with b-roll ideas organized by profession

🧑‍💻Founders / Entrepreneurs(20) 📈Coaches / Consultants(16) 🛍️E-commerce brand owners(17) 🧘‍♀️Fitness / Wellness / Yoga / Coaches(13) 🤳Influencers / Content creators(16) 🍽️Food creators(10) 🌍Travel creators(12) 🎧Music producers / DJs(10) 🧩Generic B-Roll ANYONE Can Use(36) 🌟Meta B-Roll(11)

🧑‍💻Founders / Entrepreneurs

Working at your desk (film from different angles to give yourself more perspectives!)
Working on laptop (typing, scrolling, designing)
Walking into office / coworking
Team brainstorming moments
Whiteboard sketches
Sticky notes, planning boards
Shipping products / packing boxes
Zoom call screenshots (no audio)
Pretending to be on a zoom call at your computer
Writing in notebook
Coffee + laptop aesthetic shots
Office exterior / logo shots
Founder walking down street or hallway
Hands on keyboard close-ups
Software interface recorded as screen b-roll
Carrying out an activity in your place of work (cleaning, stocking shelves in your shop, setting up your studio, preparing for a meeting with a client)
Candid moments of your employees at work
Interior / exterior clips of your place of work or business
Footage of you preparing for customers, clients, your workspace
Rearranging your workspace or decorating a space for the season (e.g. Christmas)

📈Coaches / Consultants

Writing notes
Reading a book
Reading a magazine or book
Highlighting text in a book
Working in coffee shop
Client sessions blurred (privacy-safe)
Footage of you in a meeting with clients (with their permission of course)
Calendar planning shots
Journaling
Preparing a workshop
Flipping through frameworks or worksheets
Flipping through pages of a notebook or planner
Filming desk aesthetic content
Slow-mo walking in city or beach
Laptop + pen shots
Pointing at a slide deck

🛍️E-commerce brand owners

Product close-ups
Close-up shots of your product from various angles
Packaging orders
Close-up of packing an order
Unboxing shots
Unpacking an order you've received (new tools, new product ranges, new equipment etc)
Warehouse b-roll
Box stacks
Printing labels
Hands interacting with product
Product rotating on table
Studio lighting hitting product
Behind-the-scenes of photoshoot
Raw lifestyle clips of product in real environment
Customers trying product (no talking)
Making your products
Footage of you preparing for customers, clients, your workspace

🧘‍♀️Fitness / Wellness / Yoga / Coaches

Yoga poses
Gym training
Meditating / working out
Sunrise / sunset b-roll
Meditating
Pouring a smoothie
Walking outdoors
Hands on mat / stretching
Adjusting dumbbells
Preparing gym bag
Cleaning equipment
Slow-motion breath sequences
Nature shots

🤳Influencers / Content creators

Doing makeup
Doing your hair / makeup
Outfits / mirror shots
Mirror selfie video
Walking in city
Transition shots (hand to lens, spin, whip pan)
Behind the scenes of filming
Behind the scenes of you at a photoshoot
Editing on laptop
Eating out
Coffee aesthetic
Travel clips
Packing suitcase
POV walking
Hands holding phone scrolling
Room aesthetic b-roll

🍽️Food creators

Cooking steps
Prepping food in kitchen
Ingredients close-ups
Plating food
Pouring sauces
Cutting vegetables
Oven opening
Steam / sizzle shots
Kitchen aesthetic
Table setups

🌍Travel creators

Hotel room tour
Driving clips
Getting into the car
Street markets
City views
Footage of your location / view
Walking POV
Walking through a scenic spot or urban area
Aerial shots (phone okay)
Sunsets, beaches, airports
Packing backpack / suitcase
Coffee in different cities

🎧Music producers / DJs

Spinning knobs
Loading USB
Hand close-ups on mixer
Speakers vibing
Laptop with DAW
Studio synths
Backstage walk
Crowd b-roll
Soundwave animations
Putting on headphones

🧩Generic B-Roll ANYONE Can Use

These are universal and always work:

Hands typing
Opening your laptop & typing
Walking shots
Your feet while you walk
Walking the dog
Desk shots
Whiteboard
Laptop + coffee
Making a coffee
Sitting on a sofa & drinking a coffee
Pouring a drink
Sitting in garden sipping a drink
Close-up of face (not talking)
Objects on desk
Office environment
Product on table
Street aesthetic
Nature clips
Books, pen, paper
Writing on a notepad
Phone scrolling (without text readable)
Texting on your phone
Talking on your phone (you can pretend!)
Light hitting surfaces
Lighting a candle
Silhouettes
Shadows
Windows
Driving (dashboard POV)
Opening door / entering room
Looking at skyline
Arranging flowers or plants (watering plants, tending to your garden)
Close-ups of décor or spaces that inspire you (in your business or outwith!)
Playing with your pet
Doing a quick craft or hobby, like painting or cooking
Timelapse of you carrying out an activity

🌟Meta B-Roll

For creators who don't know what to film. These always work because they symbolize effort, focus, routine, ambition:

Sunrise timelapse
Pouring coffee
Packing a bag
Shoes hitting pavement
Opening laptop
Turning pages
Hand on mouse
Close-up of eye or hands
Typing fast
Phone in hand
Closed-up gestures